Data & Analytics

We help organisations connect their siloed data, trust their numbers and turn insight into better decisions.

A person wearing a Mind branded jacket holding a megaphone at an outdoor event.

A person sitting on a sofa at home, smiling and looking at their phone.

A child using a desktop computer in a classroom, with other students working in the background.

Attendees chatting at the Torchbox stand at a Data.AI Conference.

Most organisations are sitting on more data than they know what to do with. We work alongside your team to make sense of it and focus on the improvements that will make the biggest difference.

Understand what you've got

Start with a Data Maturity Snapshot

We map your systems, data flows, reporting pain points and quality issues to give you a clear picture of where you are and a phased plan for what to do next.
Prove your impact to funders and boards

Measure what matters, not just what's easy

We help you build measurement frameworks that connect digital activity to real-world outcomes, turning data into the evidence that secures funding and builds board confidence.
End the spreadsheet grind

Spend less time pulling reports together

We automate repetitive spreadsheet work and build forecasting models that support income planning and resource allocation, giving your team more time to understand the numbers and act on them.
Connect your data into one place

A joined-up view across your systems

We build data warehouses that connect your CRM, web analytics, fundraising, marketing, finance and service delivery data, making reporting consistent, scalable and reliable.
Improve conversions

Make more of your digital journeys

We identify friction points and run Conversion Rate Optimisation (CRO) programmes across donations, sign-ups and campaigns, helping you improve conversion rates and increase revenue.
Build an AI-ready data foundation

Make your data safe and useful

AI depends on good data. We help you create clean, well-governed data foundations so future automation, reporting and AI initiatives have reliable data to work with.

Personally, I'm over the moon with what we've achieved here; I think we took a calculated risk, but in doing so we've proven irrefutably that we can make an impact, and this is the buy-in I need to move the conversation forward towards defining a fully fledged experimentation program at Mind. So thanks again and I look forward to building on this success!

Adam White Digital Insights Manager