Laura Matthews
I work closely with my clients to help them achieve their digital marketing goals, ensuring I really understand what success looks like for them and what tools are needed to help us achieve this.
Some of the clients I'm lucky to work with are Freedom from Torture, Help for Heroes, MSI UK, MS Society and Sight Scotland. Across these clients, I create bespoke campaign plans using a diverse channel mix, including paid search and paid social activations, with a variety of goals and objectives, from driving donations to increasing event sign-ups. I love that no two clients or campaigns are the same, and that with platforms constantly evolving, there's no room to rest on our laurels and we must always push ourselves to do better.
With over 10 years of experience working in a number of different agencies, my specialism and passion is in paid social, using different channels to reach a wide variety of audiences in a thumb-stopping way to drive change for my clients. I love social media because it allows clients to truly show their personality and meet people where they're at.
When I'm not at work, you'll usually find me curled up on the sofa with my Kindle and dog, Daisy, who you will certainly hear lots about if we work together.
