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Pay-per-click (PPC) management for charities

Drive high-quality, targeted traffic to your site with a PPC strategy designed specifically with the needs of charities and nonprofits in mind.

Specialists in charity PPC management

Whether you’re looking to increase donations, drive event signups or raise your charity’s profile, we’re experts at delivering the results that matter to you. We can manage your accounts for you and ensure that your budget is utilised to maximise impact.

We have over 10 years’ experience building and optimising Google Ad Grants for some of the very biggest charities.

We manage over 30 accounts for charities big and small including Mind, Mozilla, Diabetes UK, MSI Reproductive Choices, MS Society, Guy's & St Thomas' Charity and many others. Learn more about our approach to Google Ad Grants management and how we can help your charity get the most out of your available budget.

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Google Ads campaigns help to quickly drive organisational objectives and raise brand awareness, giving you visibility at exactly the right moment.

Whether it's advertising on the Search, Display or YouTube network, our team of qualified Google Ads experts will put together a plan that suits your objectives and your budget.

A secret weapon for charities.

Microsoft ads offer low cost-per-clicks (CPCs), high conversion rates and typically better quality traffic than Google. Throw in the ability to remarket to previously engaged users and it’s a channel no charity should be without.

Reach audiences earlier in their journey and ensure your ads achieve maximum conversions.

Our Display campaigns can help you reach finely targeted groups, ensure your ads are featured on the right websites and target previous visitors with remarketing.

Spotify advertising allows you to talk directly to your audience in a friendly and intimate way.

With 100% listen-through rates, low cost-per-listens and a self-serve platform that’s easy to work with, Spotify advertising offers charities an opportunity unlike anything else.

A focused way to spend your budget, targeting users at just the right moment to help deliver impressive results.

Remarketing targets audiences who have already interacted with your website or social media channels, making them much more likely to engage with your ads elsewhere.

A skilled digital team is a vital part of any organisation’s long-term success.

Our PPC training days are tailored to your team and mix teaching with hands-on practice to help build confidence. From setting up your PPC account to enhanced reporting and optimisation techniques, we have something to suit all needs and abilities.

Google Ad Grants Management
We have over 10 years’ experience building and optimising Google Ad Grants for some of the very biggest charities.

We manage over 30 accounts for charities big and small including Mind, Mozilla, Diabetes UK, MSI Reproductive Choices, MS Society, Guy's & St Thomas' Charity and many others. Learn more about our approach to Google Ad Grants management and how we can help your charity get the most out of your available budget.

Learn more
Google Ads
Google Ads campaigns help to quickly drive organisational objectives and raise brand awareness, giving you visibility at exactly the right moment.

Whether it's advertising on the Search, Display or YouTube network, our team of qualified Google Ads experts will put together a plan that suits your objectives and your budget.

Microsoft (Bing) ads
A secret weapon for charities.

Microsoft ads offer low cost-per-clicks (CPCs), high conversion rates and typically better quality traffic than Google. Throw in the ability to remarket to previously engaged users and it’s a channel no charity should be without.

Display and programmatic advertising
Reach audiences earlier in their journey and ensure your ads achieve maximum conversions.

Our Display campaigns can help you reach finely targeted groups, ensure your ads are featured on the right websites and target previous visitors with remarketing.

Audio advertising
Spotify advertising allows you to talk directly to your audience in a friendly and intimate way.

With 100% listen-through rates, low cost-per-listens and a self-serve platform that’s easy to work with, Spotify advertising offers charities an opportunity unlike anything else.

Remarketing
A focused way to spend your budget, targeting users at just the right moment to help deliver impressive results.

Remarketing targets audiences who have already interacted with your website or social media channels, making them much more likely to engage with your ads elsewhere.

PPC training
A skilled digital team is a vital part of any organisation’s long-term success.

Our PPC training days are tailored to your team and mix teaching with hands-on practice to help build confidence. From setting up your PPC account to enhanced reporting and optimisation techniques, we have something to suit all needs and abilities.

Looking for support with your charity's PPC campaigns?

Phil McMinn Chief Strategy Officer (Charity Sector)

Get in touch

Torchbox have been a delight to work with on this campaign, and have really put their all into it, which shows through the results. With great ideas and recommendations, they've made this successful campaign feel like a breeze.

Alice Sandom Digital Marketing Officer at Breast Cancer Now

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