Iona Twiston Davies
I help charities raise money, reach new supporters, and deliver their services to people who need them. I do this by advising on digital strategies that make full use of all the services Torchbox has to offer, and provide the most value for money.
My background is in digital marketing, and I have over 10 years experience in the charity sector, both in-house and agency-side. I’ve worked with DEC, Mind, Girlguiding, MND Association, Guy's and St Thomas, Sightsavers, Freedom From Torture, and many more. I’m proud to help charities reach new levels of digital maturity, break down silos, and get excited when they see the impact our work together can have.
Some of my favourite projects have been reviewing how people in different countries interact with campaigning social media, researching how young people talk about mental health online, and making the most of big PR opportunities to generate thousands of donations.
Diversity and inclusion are very important to me; you’ll often find me pushing for inclusive language and broadening the demographics we try to reach in our marketing.
Outside of work I spend a lot of time chasing around my toddler, longsword fighting, and writing books about dragons.
Iona's thinking
Iona's work
-
Leveraging TV coverage to boost MND Association's reach
MND Association
-
How to turn around your Google Ad Grants account
Freedom from Torture
-
