Meta restrictions: one year on - Join our webinar
Over the past year, Meta’s advertising restrictions have been a major concern for many of the charity teams we work with. Our blog outlining these changes was our most visited post ever, as organisations try to understand what’s changed, what it means, and what to do next.
The changes have been significant. Some health and wellness organisations can no longer use pixel tracking for their ads, and charities based in the EU can no longer run social issues advertising. And as Meta continues to review how organisations are categorised, those that haven’t been affected yet could be in future.
We’ve been working with our clients to adapt campaign set-ups, measurement, and supporter acquisition approaches in response, whether they’ve already been impacted or want to avoid being caught out later.
If this challenge sounds familiar, our upcoming webinar looks at how email lead generation can work as a practical alternative, combining paid media with structured nurture journeys.
Join us on 25th February 2026 at 10am (Zoom) - register here.
What we’ll cover
- The Meta situation in plain English. What's restricted, who's affected, and whether workarounds exist.
- Why email remains your untapped opportunity. UK charity benchmarks show significant room for growth.
- The lead generation model. How to combine paid channels with email journeys that convert cold audiences into committed supporters
- Real numbers. Campaign budgets from £5k to £20k, what you get, and actual ROI data.
- Getting your foundations right. Why your CRM setup matters before you spend anything.
- Transparent pricing. From entry-level to premium approaches, so you can build a business case.
Who should attend
Charity marketing and fundraising professionals – Heads of Marketing, Digital Leads, Fundraising Directors, or anyone managing paid advertising and supporter acquisition.
