Email Marketing For Nonprofits and Charities

With some of the lowest acquisition costs of all channels, charity and nonprofit email marketing is a highly effective tool for recruiting new supporters, reaching new audiences and nurturing long-term loyalty. It’s all the beating heart of your first-party data set, which is where marketing is going.

492% Email list growth and benchmark-smashing engagement

Click-through rate 9%
Ad impressions 214K
Post engagements 14k

The Internet Society 24 Jan 2024 4 mins read

Email marketing services that deliver

Our email marketing services cover everything from short-term campaign-focused projects to long-term email strategies and ongoing support. We’ll help you create compelling campaigns that resonate with your audience and create a lasting, meaningful impact.

The most successful email campaigns are focused, creative and tailored to your audience.

We’ll help you set clear goals, brainstorm ideas, map out user journeys and develop content plans to help boost your fundraising and advocacy efforts.

There’s a delicate balance between quality and quantity when it comes to email subscribers.

We’ll help you grow your email list in the right way, with campaigns designed to capture your target audience’s attention and inspire them to take action.

Whether you’re creating a welcome journey, a regular giving journey or a re-engagement journey, we can help you plan, map, create and optimise your emails to achieve the best results.

Our targeted email campaigns will help you recruit new subscribers and keep them engaged with your work, turning them into loyal supporters.

Understand how your email campaigns are performing and learn how to optimise them to deliver even better results.

From A/B testing and email journey mapping to performance benchmarking, segmentation strategy and automation evaluation, we can help you make targeted improvements to improve both engagement and conversions.

The most successful email campaigns are focused, creative and tailored to your audience.

We’ll help you set clear goals, brainstorm ideas, map out user journeys and develop content plans to help boost your fundraising and advocacy efforts.

There’s a delicate balance between quality and quantity when it comes to email subscribers.

We’ll help you grow your email list in the right way, with campaigns designed to capture your target audience’s attention and inspire them to take action.

Whether you’re creating a welcome journey, a regular giving journey or a re-engagement journey, we can help you plan, map, create and optimise your emails to achieve the best results.

Our targeted email campaigns will help you recruit new subscribers and keep them engaged with your work, turning them into loyal supporters.

Understand how your email campaigns are performing and learn how to optimise them to deliver even better results.

Looking for support with your email marketing campaigns?

Phil McMinn Chief Strategy Officer (Charity Sector)

Get in touch

The email survey gave us a raft of insights into our audience and now we’re building e-surveys into our supporter journeys to continue this ‘supporter led’ approach. The icing on the cake was that many supporters generously donated after filling in the survey too

Namita Harvey Head of Individual Giving at Royal Marsden Cancer Charity