Search Engine Optimisation (SEO)

We’re the leading specialists in optimising websites for charities, nonprofits and the public sector. We’ll help you boost your site’s visibility in search engines, drive more high-quality traffic, improve brand awareness and ensure you’re always two steps ahead of the competition.

A 30% increase in organic clicks with a specialised content strategy

Symptoms and signs keywords increased by 145%

Diabetes UK 14 Feb 2024 2 mins read

Services covering the full spectrum of SEO

We offer a full range of charity SEO services, so whether you need a quick site health check, some training and support or a complete SEO strategy, we can help.

An audit helps us look closely at your site’s performance, allowing us to see what’s working and where there are key opportunities for improvement.

We offer a range of different audits to suit different needs, from performance and technical audits, to analysing your content, on-page SEO and backlinks. We’ll suggest the most appropriate types to help you meet your charity’s goals.

Our approach to strategy starts with a deep understanding of your audience.

Combined with our unique approach to keyword research and content optimisation, we’ll help you outperform the competition. We’ll identify content that matters, highlight key pages for improvement and suggest new content based on competitor activity and industry trends.

Understand how your website is performing currently and track how this has changed over time.

We’ll benchmark your website against key competitors in the nonprofit and charity sector and assess how well your organisation demonstrates experience, expertise, authoritativeness and trustworthiness (E-E-A-T), a critical factor for SEO success. Our reports are presented in an easy to understand way and include targeted next steps on how to improve SEO for charities and nonprofits.

Expert content consultancy, from simple on-page optimisations to the design of large content hubs.

Where there’s an opportunity to improve your existing content or create new pages, we'll provide content briefs to give your internal teams everything they need.

An audit helps us look closely at your site’s performance, allowing us to see what’s working and where there are key opportunities for improvement.

Our approach to strategy starts with a deep understanding of your audience.

Understand how your website is performing currently and track how this has changed over time.

Expert content consultancy, from simple on-page optimisations to the design of large content hubs.

Where there’s an opportunity to improve your existing content or create new pages, we'll provide content briefs to give your internal teams everything they need.

If your team needs some expert guidance and support, we’re here to help.

We can provide training and guides to develop your team’s understanding of SEO and show you how to embed best practices into your content production.

Want to find out more?

Phil McMinn Director of Digital Marketing

Get in touch

It has been an absolute pleasure to work with Torchbox. Thanks to their work, the NHS.UK team now recognise the value of SEO and we’ve taken steps to put it at the centre of all product and website design. They are hard-working, enthusiastic, responsive and always go above and beyond to help find the best solution to any problem.

Lucy Sheil Product Manager NHS.uk