Christopher studied English at Hertford College, Oxford and developed an obsession with James Joyce.
Christopher joined Torchbox as a project manager, but now specializes in Google Analytics, Google Tag Manager, PPC and SEO, with a side interest in conversion rate optimization. He is Google Ads and Analytics certified and manages Google Ad Grants for our charity clients. He loves helping charities be better at what they do online by improving how they measure and report website goals.
In his spare time, Christopher drums in samba bands, watches the NFL and enjoys cycling and wild swimming.
Blog posts by Christopher
Google Ad Grants: improve CTR with automated rules12 April 2016
Google Ad Grants: link your Google Analytics account to AdWords12 April 2016
Google Ad Grants: optimize for quality11 April 2016
Google Ad Grants: Smart Goals in Google Analytics10 April 2016
Google Ad Grants: create a shared budget for all campaigns8 April 2016
Google ad grants: remove duplicate keywords7 April 2016
Google Ad Grants: dynamic keyword insertion6 April 2016
Google Ad Grants: ad extensions5 April 2016
How will the removal of side ads affect google ad grants?26 February 2016
Grantspro is back for Google Ad Grants6 June 2014
Gold panning in Google Analytics6 March 2014
Google Engage: Box of Tricks 20124 December 2012
Torchbox University: Advanced Google Analytics23 November 2012
Google Grants: an introduction19 December 2011