Services

UX Design

Our award-winning user experience (UX) design team put users' needs first to create engaging and memorable online experiences.

Evidence-based design.

We work collaboratively with organisations to strengthen their digital offering by researching and understanding users' needs, improving user journeys and designing inspiring online experiences. Recent projects include:

“We wanted our new website to be clearer for users, to showcase our galleries, to create a new virtual space where we can publish our perspectives on London, to optimise e-commerce opportunities and to reflect our brand. We’re delighted that the new site delivers each of these objectives in a way that has dramatically improved our online presence.”
Nigel Ludlow, Director of Assets, Museum of London

Our UX Design toolkit:

We weave user research, prototyping, visual design and testing into all of our UX design projects, ensuring clients are closely involved in all stages of development. Large-scale projects typically include:

1.
User research

We work closely with clients, using qualitative and quantitative research methods, to understand who users are, what they need to achieve and what barriers they face. Using a tailored programme of activities including user and stakeholder interviews, workshops, surveys and analytics reviews, we develop insights that drive forward the design process.

2.
Information architecture

We develop effective and simple information architecture and navigation based on prioritised user needs. We test the information architecture using a process called tree-testing, to make sure topics are easy to find before considering design. We also define appropriate content models and taxonomies to help ensure the information architecture scales gracefully over time.

3.
Wireframing & prototyping

We use the best tools for the job to validate our research and test design assumptions early in the project. We create wireframes and prototypes which are then tested on users to ensure page content and functionality are positioned correctly. Because we create prototypes in the browser, they can be assessed on multiple devices, ensuring a responsive approach from the outset.

4.
Visual design

We host creative positioning and co-creation sessions to explore a client’s brand and discuss its implementation in a wider digital context. We give special attention to creating beautiful, modern websites and web apps that make use of creative typography, imagery and colour. The result? Award-winning, interactive designs which engage and capture users attention.

5.
Usability testing

Testing should be an inherent part of any user-centred project. We use a range of qualitative and quantitative methods throughout the lifetime of a web build to test priority user tasks and accessibility features. Testing of wireframes, prototypes or an existing product allows us to understand how effective the design is in delivering an experience users understand and value.

6.
Pattern libraries

On larger projects we produce a pattern library much like a visual style guide. This ensures we deliver a scalable design that is maintainable and consistent across a client’s entire digital estate. It leads to much better design, visual consistency, and code management across the lifetime of a website (and also paves the way for cost-effective future design changes).

"This has been our first experience of working with an external supplier for a major digital information architecture and UX project. Torchbox have demonstrated a level of expertise and insight that has so far given us great confidence and trust in their abilities and expertise. They have been very flexible in adapting to our ways of working, open and approachable in project management, and personally a great team to work with."
John Wood, Digital Manager, TUC

Meet some of our UX Design team:

Our team of user experience architects, user experience researchers and user experience designers have delivered projects for organisations including the University of Oxford, Breast Cancer Care, WWF, Greenpeace, Mind and Chatham House. Our large UX Design projects are led by:

Tom Saunders

Tom Saunders

Head of UX Research

Tom is our lead User Experience Architect. Prior to championing UX at Torchbox, Tom spent a decade running user experience research and design projects for some of the world’s leading charities, universities and social development organisations.

ben

Ben Enright

Head of UX Design

Since joining Torchbox in 2004, Ben has led some of our largest redesign projects, for clients including: WWF, University of Oxford, Chatham House, Cranfield University, Museuem of London and the Royal Agricultural University.

Olly Willans

Olly Willans

Creative Director

Olly helps our clients achieve fantastic things online. He is ultimately responsible for our design, digital strategy and UX output. In addition to being Creative Director, Olly also fulfils the role of MD, alongside Tom.

Hannah Harris

Hannah Harris

UX Architect

Passionate about content development and user design, Hannah uses her background in research to help our clients understand the needs and expectations of users.